Professor Gray doesn’t like mind games—unless it’s part of his research. He and his students work together to create sophisticated cognitive psychology experiments using Cognilab templates. Dragging and dropping stimuli into the Cognilab interface is easy, fun and allows the professor’s lab to collect millisecond response data from online gamers. Game on, Horatio!

Doctor Day fearlessly combats conditions such as autism, depression, anxiety and learning disabilities. She provides her patients access to Cognilab for in-home pre-assessments, enabling them to take these assessments in a comfortable setting, which results in more honest responses and improved patient wait times in her clinical practice. Now, there’s some healthcare sunshine!

Ms. May is on a mission to Mars. Not really, but she feels like it. Amber is responsible for a new line of health wearable. Understanding the fundamental motivations of her early adopters–more than just likes and dislikes–is all-important. Ms. May uses Cognilab to target the customer demographic she desires from balmy Bermuda to frosty Finland. The responses have been gold for the product team; they’re crushing it!